Monthly Archives: October 1999

PANDA SELECTS TALBOT DESIGN GROUP FOR NEW HOME MEAL REPLACEMENT (HMR) PROGRAM

WESTLAKE VILLAGE, CA – Talbot Design Group has been retained to develop a new brand image including packaging, menu boards and collateral to introduce Panda’s Home Meal Replacement (HMR) program. Panda’s innovative ready-to-eat concept debuts winter 2000 and will offer fresh Asian specialties created by the chefs from Panda Inn, Panda Panda and Panda Express restaurants.

“We plan to create a brand extension with graphically-appealing packaging that effectively represents Panda’s reputation for quality and freshness,” said GayLyn Talbot, owner of Talbot Design Group. “Today’s consumer lifestyles are fast-fueling the need for quick, flexible, healthy prepared meals. Panda is responding to that need with a unique concept, and we’re excited to be developing it with them.”

Talbot Design Group has 12 years specialty experience in product branding, food packaging, web site development and print collateral for clients such as Cheesecake Factory, Lafayette Foods and Overhill Farms.

For more information please contact GayLyn Talbot, president of Talbot Design Group, at 805.494.0066 located at 310 N. Westlake Blvd. Suite 220, Westlake Village, CA 91362.